Index

 

 

1.           Introduction                                                                                                   1

 

                                                       2.           The “neighborhood” under study                                                                 3

2.1         An Introduction                                                                                                3

2.2         The Socio-Economic build-up and Profile of residents of Nerul                          4

2.3         The pin-points regarding the detailed study                                                        4

 

3.           Problem Identified                                                                                         5

3.1         First Look                                                                                                        5

       3.2         The Information Distribution Network                                                              6

3.3         The Service Distribution Network                                                                    7

3.4         The Material Distribution Network                                                                    8

3.5         The Overlaps                                                                                                    8

3.6         The Networks Desired but not present                                                              9

3.7         Shortcomings of the present Distribution Networks                                          10

3.8         The Next Step                                                                                                11

 

4.          Why to study Newspaper Distribution Network of all?                              13

 

5.         ‘The Newspaper Distribution Network in Nerul’ – a Study                        15

5.1         Print Media in India                                                                                        15

       5.2         Profile of the ‘group’ facilitating the Newspaper Distribution Network              15

5.3         The Newspaper Distribution Network at a Glance                                           16

5.3.1      The Editorial Office                                                                                         18

5.3.1.1   Supplement Report: The Twin City Times                                                     18

5.3.2     Transition: Editorial Office-Printing Press                                                       20

       5.3.3      Printing Press                                                                                                  21

5.3.3.1   Supplement Report: TATA Infomedia Limited                                               22

5.3.3.2   Supplement Report: The Times of India Suburban Press                                26

       5.4         Transition: Printing Press-Main Hub                                                              31

5.5        Main Hub                                                                                                       31

5.6         Transition: Main Hub-Local Hub                                                                   32

5.7         Local Hub                                                                                                      32

5.7.1      Supplement Report: Local Hub, Nerul                                                           32

5.7.2      Interview Transcript: Local Agent                                                                    36

5.8         Transition: Local Hub-Vendors/Stalls                                                            38

5.9         Vendors and Stall Owners                                                                              38

       5.10      Transition: Stall Owner/Local Hub-Hawker                                                    42

5.11       Hawker                                                                                                          42

5.12       The Customer/Household                                                                               44

 

6.           Conclusions Drawn From the Study                                                            46

 

7.           The Proposal                                                                                                47

7.1         Outline                                                                                                           47

7.2         Work Description                                                                                           47

7.3          The Plot                                                                                                        48

7.4          Economics                                                                                                     49

7.5          Advantages                                                                                                   50

 

8.            End Note                                                                                                     51

 

                                                      9.            Methodology                                                                                                  i

 

                                                      10.          Glossary                                                                                                         i

 

                                                      11.          Bibliography                                                                                                  ii

 

                                                      12.          Organizations Visited                                                                                   ii

 

  13.          Annexure I – Maps                                                                                  iii – v

 

    14.          Annexure II – Questionnaires                                                                vi – xiii

 

15.          Annexure III – Tables                                                                                xiv